It’s see-through and plastic so it goes with, like, everything – right? Typically, we would stop you dead in your tracks and give you a studied primer on the dos and don’ts of the clear bag trend. But the truth is loud and clear: PVC bags know no bounds!
Its democratic ‘everyone is invited’ sensibility is what makes it so enticing and so compelling as a trend. That being said, we want to offer you a stylistic launching pad from which to explore all the possibilities of PVC bags.
• The most intriguing aspect of the material is that it allows the world to peek into your private life. It allows you to make a statement about the inner workings of your fascinating life. Carrying a clear bag is like leaving your diary on the kitchen table – people shouldn’t read but they will.
Showcase your belongings in an overt way but make it count. Show off a stunning designer wallet, a thoughtful book, and an artistic phone case to give the passersby insight into the full capacities of your multidimensional personality. Have fun with your transparent bag and curate your belongings for best effect.
• We never need an excuse to troll through Sephora’s new offerings but we’ll take one anyways! The see-through bag allows you to show off pretty cosmetics. A beautiful blush and bronzer compact and a molten gold mascara will create an intriguing color palette that will provide a striking style statement.
• Hide your hideous belongings. We all have them, girls! Keys, loose change, and credit cards should be stowed away within the confines of a sweet and pretty coin purse.
• Pair your see-through bag with a monochromatic outfit for a minimalist and sleek aesthetic. We love the classic black and white outfit paired with a strategically curated clear bag.
• Power clash with stripes, plaid, and floral patterns. If you are feeling extremely thoughtful and detail-oriented, find some small objects that you can place within your PVC bag that will play against your outfit. The effect is so original that you might start a style riot.
• Go full Barbie girl with a kitschy and lighthearted outfit of neon pinks, blues, and purples. Silver and gold accents and outlandish accessories will score you bonus points. This fearlessly fun-loving look will garner you stares but if you’re game for it, then go be your bold and transparent self!
• An all-black suit, round sunglasses, and sky-high boots will look positively intoxicating when paired with a PVC bag. This is perfect for a chic and entrepreneurial working woman.
• Pair with a delicate Nineties-inspired slip dress for a dazzling Kate Moss-inspired look. You’ll be a veritable clubbing queen. Added bonus? No digging in vain for your lipstick in dim bar bathrooms!
They’re plastic, they’re transparent, they’re beyond trendy. But where did clear bags come from? Great question, girls!
Trips to the grocery store aside, the originator of the trend in its current iteration is often credited to Raf Simons and his groundbreaking orange transparent bag for the Jil Sanders SS 2011 collection. The trend simmered under the radar for a few seasons but has come back full force as of late with a flurry of designers dabbling in the full potential of PVC’s see-through expansiveness.
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